Everyone wants to know “the secret” behind self publishing success, but when it comes down to it it’s just one simple rule: Do the work. Writing, marketing, promoting, publishing (repeat), it’s all part of the “necessary evil” of building a publishing empire. And no one knows that better than Sean Platt, one of the trio who grace earbuds every week on the Self Publishing Podcast, and who tickle the frontal lobes of fiction and non-fiction readers alike from their publishing platform, Sterling and Stone. This week, Kevin sits down with Sean for some earnest talk about living the dream.

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